As awareness grows for minority-owned spirits brands, Brand Enchanting Media and TCG Collective have partnered up to announce the inaugural CRAFTED™ Conference, to be held on Nov. 9, from 8:30 a.m. to 6 p.m.
The theme of the conference is “CRAFTED™ by the Culture” providing a platform dedicated to showcasing and growing the community of minority-owned spirits, beer, and wine brands. Less than 5% of all adult beverage brands are owned by BIPOC and/or women entrepreneurs.
“This exciting inaugural event is focused on the intersection of creating opportunities, education, and connecting resources in business development, product development, and distribution. The CRAFTED™ Conference will knit together our community of diverse-owned brands and supporters across the industry including distillers, distributors brewers, mixologists, investors, and those who champion increased diversity and representation across the adult beverage sector.” Says CRAFTED™ founding team Nichelle Pace of Brand Enchanting Media and Freddie Baez of TCG Collective.
Panelists for the event include Damon Patton of Moors Brewery, John Noe of Yobo Spirits, Manuel Aczualdez of Drink Good Spirits, Celebrity Chef Aaron McCargo Jr., and more.
More speakers, program details, and registration can be found at https://craftedcon.com/. While this is the first CRAFTED™ Conference the partnership has hosted, the event builds on the success and passion of leaders of both diverse-owned agencies in bringing diversity and collaboration to the wine and spirits world. For more information, visit https://craftedcon.com.
Facebook: https://www.facebook.com/CraftedCon
Instagram: https://www.instagram.com/craftedcon/
